News Releases

Toyota Motor Sales Earns Six Segment Awards to Lead All Manufacturers in J.D. Power and Associates 2010 Initial Quality Study

June 17, 2010
Toyota Motor Sales (TMS), U.S.A., Inc., today announced that its Toyota, Lexus and Scion brands received a combined six segment awards in the 2010 J.D. Power and Associates Initial Quality Study (IQS), more than any other manufacturer.... more

Toyota and Lexus Dominate 2010 IntelliChoice.com Best Overall Values of the Year Awards

February 10, 2010
Toyota and Lexus once again captured more trophies than any other automaker in the 23rd annual Intellichoice.com “Best Overall Values of the Year” (BOVY) awards, announced today at the 2010 Chicago Auto Show. Intellichoice.com is a leading source for automotive ownership cost and value analysis of cars, trucks, crossovers and sport utility vehicles (SUV’s). The annual BOVY awards identify best-in-class vehicles that deliver outstanding value and lower than expected costs over time.... more

Toyota Announces Prices for New Highlander Special Edition

November 30, 2009

2010 Toyota Technology

September 28, 2009

2010 Toyota FJ Cruiser Product Information

September 24, 2009

2010 Toyota FJ Cruiser Offers More Power, Better Fuel-Efficiency

September 24, 2009
The Toyota FJ Cruiser, which melds the brand's off-road legacy with distinct heritage design in a modern SUV, gets a more powerful engine and a unique new trail-oriented Special Edition Package for 2010. Engine changes also help boost the EPA estimated combined fuel economy ratings from 17 mpg to 18 mpg, and the switch to recommended regular-grade fuel can help reduce operating costs, as well.... more

Toyota Announces Pricing on 2010 Avalon, Yaris, Highlander, FJ Cruiser, RAV4 and Tacoma

July 30, 2009
Toyota Motor Sales (TMS), U.S.A., Inc., announced manufacturer’s suggested retail prices (MSRP) today for the 2010 Avalon full-size sedan, Yaris subcompact, FJ Cruiser off-road sport utility vehicle (SUV), Highlander mid-size SUV, RAV4 compact SUV, and the Tacoma pickup truck. The 2010 models will begin arriving at dealerships in August, with the exception of Highlander (September).... more

2008 FJ Cruiser Trail Teams Special Edition

November 04, 2008
Following the success of the FJ Cruiser TRD limited edition, in January 2008 Toyota introduced the FJ Cruiser Trail Teams Edition.... more

Toyota Announces Zero-Percent Offer

October 03, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., today announced a zero-percent interest rate offer on 11 Toyota models for qualified buyers.... more

2009 FJ Cruiser Product Information

September 11, 2008

Toyota's FJ Cruiser Adds Safety Features And New Colors For 2009

September 10, 2008
he Toyota FJ Cruiser, which melds the brand's off-road legacy with distinct heritage design in a modern SUV, gains new safety features and three new colors for 2009.... more

Toyota And Scion Announce Prices On Select 2009 Models

July 25, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., announced new manufacturer's suggested retail prices (MSRP) today for 13 select 2009 Toyota and Scion vehicles. The overall average MSRP for the 13 models increases by $181, or 0.81 percent.... more

Toyota Announces Mid-Year Pricing on Certain Toyota and Lexus Vehicles

May 02, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., announced new manufacturer's suggested retail prices (MSRP) today for certain Toyota and Lexus vehicles, effective mid- to late May 2008.... more

Toyota Announces Prices For All-New 2009 Corolla And Matrix And 2008 FJ Cruiser Trail Teams Special Edition

January 25, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., announced manufacturer's suggested retail prices (MSRP) today for the all-new 2009 Corolla and Matrix, along with the 2008 FJ Cruiser Trail Teams Special Edition.... more

TRD Supercharger Available for FJ Cruiser, Tacoma

October 30, 2007
Toyota Racing Development (TRD) today announced that a TRD supercharger for the Toyota FJ Cruiser sport utility vehicle (SUV) and Tacoma pickup truck equipped with 4.0-liter V6 engines is now available through Toyota dealerships.... more

FJ Cruiser Convertible Project Tribute to Open-Air Off-Roading

October 30, 2007
Open-air off-roading has been part of Land Cruiser heritage for the past 50 years. The FJ Cruiser Convertible project is a modern tribute to that tradition. At the core of this project is an easy to operate manual top that is affordable and light weight.... more

2008 FJ Cruiser Product Information

October 01, 2007

Toyota FJ Cruiser Gains Significant Safety Features For 2008

October 01, 2007
The Toyota FJ Cruiser, which melds the brand's off-road legacy with distinct heritage design in a modern SUV, gains standard front seat-mounted side airbags and first- and second-row side curtain airbags for 2008.... more

Toyota Announces 2008 Model Year Prices For Eight Vehicles

July 30, 2007
Toyota Motor Sales (TMS), U.S.A., Inc., announced manufacturer's suggested retail prices (MSRP) today for the 2008 Avalon full-size sedan, Prius gas-electric hybrid, Yaris subcompact, RAV4 compact sport utility vehicle (SUV), FJ Cruiser off-road SUV, 4Runner mid-size SUV, Tacoma pickup and Sienna. All eight models begin arriving in dealerships in late July and throughout the month of August.... more

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