News Releases

Toyota Passenger Car Chronology

February 29, 2016
The chronology of Toyota's passenger cars.... more

Toyota Camry Hybrid Enforces More Law Per Gallon

Toyota Camry Hybrid Enforces More Law Per Gallon

January 21, 2016
ARKADELPHIA, Ark., Jan. 21, 2016 – On the surface, it’s just an environmental thing: A gas/electric hybrid is going to emit less pollutants than a gasoline-only power train. But it’s also going to use less fuel and get more mpg and at low speeds, it’s quieter than a gasoline engine.  Think of it as a “stealth mode” when running only on electric power.  For a cop car, that makes it easier to sneak up on the bad guys.  These are just a few of the advantages discovered by the Arkadelphia, Arkansas Police Department when they replaced 10 of their aging Crown Victorias with Toyota Camry Hybrids.... more

2015 - 2016 Toyota Full-Line and Scion Pricing

2015 - 2016 Toyota Full-Line and Scion Pricing

December 04, 2015

Toyota Recalls Certain Vehicles for Power Window Master Switch

Toyota Recalls Certain Vehicles for Power Window Master Switch

October 21, 2015
TORRANCE, Calif., Oct. 20, 2015 – Toyota Motor Sales, U.S.A., Inc. today announced that it is conducting a safety recall of approximately 2,000,000 vehicles related to the driver’s side Power Window Master Switch.  The involved vehicles include certain:... more

2016 Toyota Camry Continues Domination of Midsize Segment and Debuts New Special Edition

2016 Toyota Camry Continues Domination of Midsize Segment and Debuts New Special Edition

August 31, 2015
After introducing the boldest-looking, quietest-riding, most comfortable and best-handling Camry ever for 2015, Toyota is boosting the momentum of America’s best-selling passenger car by adding a new Special Edition for 2016 and upgrading an already cutting-edge line of multimedia systems.... more

2016 Toyota Camry Hybrid Product Information

2016 Toyota Camry Hybrid Product Information

August 31, 2015

With 8 Million Units Sold, Toyota Proves Hybrids Have Staying Power

With 8 Million Units Sold, Toyota Proves Hybrids Have Staying Power

August 21, 2015
Toyota City, Japan (August 21, 2015) — Toyota Chairman Takeshi Uchiyamada likes to tell the story of how his team couldn’t get the first Prius prototype to move for 49 days. According to him, “We had no idea what was wrong, so we worked late every night trying to figure it out. We finally got it to move around Christmas time, but it only went 500 meters!”... more

Toyota Flips the Switch to Sustainable Power at Yellowstone National Park

Toyota Flips the Switch to Sustainable Power at Yellowstone National Park

May 12, 2015
Torrance, Calif. (May 12, 2015) – The lights are on where the buffalo roam.

At the Lamar Buffalo Ranch field campus in Yellowstone National Park, an innovative distributed energy system that combines solar power generation with re-used Camry Hybrid battery packs is now online. The result: reliable, sustainable, zero emission power to the ranger station and education center for the first time since it was founded in 1907.
 ... more

Toyota Recalls Certain Camry, Highlander, RAV4 and RAV4 EV Vehicles

Toyota Recalls Certain Camry, Highlander, RAV4 and RAV4 EV Vehicles

March 11, 2015
TORRANCE, Calif., March 11, 2015 – Toyota Motor Sales, U.S.A., Inc., today announced it will conduct  safety recalls of approximately 2,500 Model Year 2012 – 2014 RAV4 EV vehicles; and approximately 110,000 Model Year 2015 Camry, Camry Hybrid, Highlander, Highlander Hybrid, and 2014-2015 Model Year RAV4 vehicles.... more

Paralympic Medalist Amy Purdy and Muhammad Ali Bring Voice to ‘One Bold Choice’ Toyota Camry Campaign

Paralympic Medalist Amy Purdy and Muhammad Ali Bring Voice to ‘One Bold Choice’ Toyota Camry Campaign

January 23, 2015
TORRANCE, Calif. (Jan. 23, 2015) – Toyota will have not one, but two ads during the big game on Feb. 1 with the spot entitled “How Great I Am” slated to appear in the first quarter of the Super Bowl broadcast. The ad features Team Toyota athlete, Paralympic medalist and Dancing with the Stars finalist Amy Purdy along with the iconic voice of Muhammad Ali, as part of the “One Bold Choice Leads to Another” campaign for the new 2015 Toyota Camry. ... more

Lexus Named Top Luxury Brand in Kelley Blue Book’s Best Resale Value Awards…Again

Lexus Named Top Luxury Brand in Kelley Blue Book’s Best Resale Value Awards…Again

January 23, 2015
TORRANCE, Calif., Jan. 23, 2015 – Why are Toyota and Lexus owners happy? Because their vehicles hold more than passengers and possessions…they hold their value. 

Kelley Blue Book named Lexus the luxury brand with the best resale value for 2015, the fourth year in a row. In addition, six Lexus and four Toyota models took the top spot in their respective segments, while three Toyota trucks – Tacoma, Tundra and 4Runner – made KBB.com’s Top 10 Best Resale Value vehicles list.... more

Toyota Camry Teams Up with Pro Athletes to Celebrate All-Star Dads

Toyota Camry Teams Up with Pro Athletes to Celebrate All-Star Dads

January 16, 2015
TORRANCE, Calif. (Jan. 16, 2015) – The bold, new 2015 Toyota Camry has earned a much-deserved place in the most talked about sporting event of the year. Today, America’s best-selling car for thirteen consecutive years kicks off the next phase of its “One Bold Choice Leads to Another” marketing campaign for Super Bowl XLIX. 
 ... more

El Grupo de Estrategia de Negocios para Hispanos y Distribuidores de Toyota Celebran el Nuevo Camry 2015 Durante el 44 Show Internacional de Autos en Miami

El Grupo de Estrategia de Negocios para Hispanos y Distribuidores de Toyota Celebran el Nuevo Camry 2015 Durante el 44 Show Internacional de Autos en Miami

November 10, 2014
Con motivo de presentar el nuevo Camry modelo 2015 que se exhibió en el Miami Auto Show, más de 90 invitados VIP -incluyendo a muchos miembros de los medios periodísticos del sur de la Florida- se dieron cita en el famoso New World Center en Miami Beach el pasado viernes 7 de noviembre, para compartir una velada especial auspiciada por el Grupo de Estrategia de Negocios para Hispanos (HBSG, por sus siglas en inglés) de Toyota y sus socios, incluyendo a Southeast Toyota.... more

Toyota’s Hispanic Business Strategy Group and Partners Highlight #CamryBold During the 44th Annual International Miami Auto Show

Toyota’s Hispanic Business Strategy Group and Partners Highlight #CamryBold During the 44th Annual International Miami Auto Show

November 10, 2014
More than 90 VIP guests, including many members of South Florida media, convened under a beautiful Miami night sky on Friday, November 7th, 2014 at the renowned New World Center in Miami Beach for a Camry "Bold"-themed Miami Auto Show event hosted by Toyota's Hispanic Business Strategy Group and its partners, including Southeast Toyota.... more

Toyota Recalls Certain 2014 Camry and Avalon Vehicles

Toyota Recalls Certain 2014 Camry and Avalon Vehicles

November 04, 2014
TORRANCE, Calif., Nov. 4, 2014 – Toyota Motor Sales, U.S.A., Inc., today announced plans to conduct a voluntary safety recall of approximately 5,650 Model Year 2014 Toyota Camry, Camry Hybrid, Avalon and Avalon Hybrid vehicles.... more

Toyota is Global Hybrid Leader with Sales of 7 Million

Toyota is Global Hybrid Leader with Sales of 7 Million

October 14, 2014
TORRANCE, Calif. (Oct. 13, 2014) – Toyota Motor Corporation announced today global hybrid sales surpassed the 7 million unit mark in September. Toyota achieved this latest million-unit hybrid milestone at the record pace of nine months.... more

Boldness, Branding and B.B. King: Toyota Launches 2015 Camry Campaign

Boldness, Branding and B.B. King: Toyota Launches 2015 Camry Campaign

October 06, 2014
TORRANCE, Calif. (Oct. 6, 2014) – Leaving only its roofline unchanged, the redesigned 2015 Toyota Camry is showing drivers just how bold America’s best-selling car can be. To ensure this bold move leads to another, Toyota is launching a marketing campaign for the new Camry that challenges people from coast to coast to live inspired lives while taking them to places they’ve never been before.... more

2015 Toyota Camry Hybrid Product Information - Spanish

2015 Toyota Camry Hybrid Product Information - Spanish

September 16, 2014

2015 Toyota Camry Hybrid Product Information

2015 Toyota Camry Hybrid Product Information

September 16, 2014

New 2015 Toyota Camry – The Best Just Got Better

New 2015 Toyota Camry – The Best Just Got Better

September 02, 2014
TORRANCE, Calif., (Sept. 2, 2014) – The dynasty rolls on! For 12 consecutive years, and 16 of the past 17, the Toyota Camry mid-size sedan has worn the crown of “best-selling car in America.” One creates such a juggernaut by never resting on its laurels and the new 2015 Camry is a prime example of this philosophy.... more

Three Reasons You Should Be Driving a Hybrid

Three Reasons You Should Be Driving a Hybrid

August 07, 2014
You don’t have to be a pious Prius driver (but it sure helps) to enjoy the benefits of hybrid technology.
 
  1. Help others breathe a little easier. Since 2000, the Prius family of vehicles has saved an estimated 26.5 million tons of COemissions in the U.S.
 
  1. Save gas. Prius family owners could drive around the earth 4.39 million times with the fuel saved.
 
  1. Save gas money. Over the last 14 years, the Prius family (compared to an average car) has saved Americans about $5 billion in fuel costs.
... more

Yellowstone...Where the Deer and the Antelope and the Prius Play

Yellowstone...Where the Deer and the Antelope and the Prius Play

June 04, 2014
Don’t get stuck in a “bear jam” is advice to live by for the 3 million annual visitors to Yellowstone National Park. But if you do become entangled in traffic caused by an elusive yet exciting bear sighting, take the time to chat up the ranger perched nearby in a Toyota Prius.... more

Buffalo and Bears and Batteries – Oh My!

Buffalo and Bears and Batteries – Oh My!

June 04, 2014
Torrance, Calif. (June 4, 2014) – The nation’s oldest National Park is ready for some new power.  Toyota Camry hybrid batteries will soon power the Lamar Buffalo Ranch field campus in Yellowstone National Park.  It’s a new lease on life for the batteries and new, zero emission, energy option for the Park.  Now that’s a “bear-able” solution! ... more

Toyota Celebrates 10-Millionth Vehicle Made in Kentucky; First Camry Rolled Off Line at Georgetown Plant in 1988

Toyota Celebrates 10-Millionth Vehicle Made in Kentucky; First Camry Rolled Off Line at Georgetown Plant in 1988

May 29, 2014
GEORGETOWN, Ky. (May 29, 2014) – Avery Bussell Jr. always thought he’d be a farmer.  However, with times on the family farm a little tough in 1988, the 22-year-old threw his name into the mix for a job at a new company that was setting up shop 55 miles away – Toyota Motor Manufacturing, Kentucky (TMMK).

One small problem: he was one of over 100,000 others who were applying for about 3,000 jobs.... more

Spoiler Alert! Toyota Camry Hybrid Line-up Adds SE Limited Edition for 2014.5 Model Year

Spoiler Alert! Toyota Camry Hybrid Line-up Adds SE Limited Edition for 2014.5 Model Year

February 04, 2014
TORRANCE, Calif., (Feb. 4, 2014) - With a 40 mpg EPA city rating and expressive sport styling, the new Camry Hybrid SE Limited Edition offers fans of America’s best-selling car an exciting new variant for the 2014.5 model year. This limited edition model combines many of the popular Camry SE grade’s desirable appearance features with the renowned efficiency of Toyota Hybrid Synergy drive.  The new Camry Hybrid SE Limited Edition is powered by a 2.5-liter, four-cylinder engine and hybrid system with nickel metal hydride battery that yields a total system output of 200hp.... more

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