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Patricia Salas Pineda de Toyota es Seleccionada Entre Las 25 Mujeres Más Poderosas del 2014

Patricia Salas Pineda de Toyota es Seleccionada Entre Las 25 Mujeres Más Poderosas del 2014

October 16, 2014
MIAMI (16 de octubre de 2014) – Los lectores de People en Español seleccionaron a Patricia Salas Pineda, vice presidenta de grupo del Grupo de Estrategia de Negocio Hispano (Hispanic Business Strategy Group) de Toyota Motor North America como una de las 25 mujeres más poderosas del 2014. Pineda participará junto a las homenajeadas en un almuerzo VIP que tendrá lugar hoy en la ciudad de Miami. Por quinto año consecutivo, un selecto grupo de 25 mujeres latinas reciben este especial reconocimiento. Este grupo está compuesto por mujeres escogidas por haber demostrado entrega, valentía, perseverancia y una determinación excepcional en conseguir sus metas en sus respectivas áreas de desempeño, tales como: el arte, los negocios, el periodismo o el servicio comunitario. ... more

Toyota's Patricia Salas Pineda Is One of People en Español's 25 Most Powerful Latinas of 2014

Toyota's Patricia Salas Pineda Is One of People en Español's 25 Most Powerful Latinas of 2014

October 16, 2014
MIAMI (Oct. 16, 2014) -- The readers of People en Español selected Patricia Salas Pineda, group vice president of the Hispanic Business Strategy Group at Toyota Motor North America as one of the 25 Most Powerful Latinas of 2014.   Pineda joined co-honorees at a gala luncheon here today.  This is the fifth consecutive year that the magazine recognizes a select group of Latinas from the arts, business, journalism and community service who are known for exceptional valor, determination and strength in their pursuits.
 ... more

2015 Lexus LS 600h L Product Information

2015 Lexus LS 600h L Product Information

October 16, 2014

2015 Lexus LS 460/ LS 460 L Product Information

2015 Lexus LS 460/ LS 460 L Product Information

October 16, 2014

2015 Lexus LS Shows Why This Luxury Flagship Became A Luxury Legend

2015 Lexus LS Shows Why This Luxury Flagship Became A Luxury Legend

October 16, 2014
History seems to be repeating itself. The Lexus LS upended the luxury segment a quarter-century ago, and one reason was that it made a powerful V8 engine standard when it was a very expensive extra-cost option in some European models and not even available in others. Just change the year to 2015, and the situation seems to be replaying.... more

Lexus MY14/15 MSRP Pricing Chart

October 16, 2014

Toyota Fuel Cell Vehicle and Lexus Line Up Ready For Celebrity Close Up

Toyota Fuel Cell Vehicle and Lexus Line Up Ready For Celebrity Close Up

October 16, 2014
TORRANCE, Calif. (Oct. 16, 2014) – On the green carpet, automotive history will be made. Toyota and Lexus are again presenting sponsors at the 24th annual Environmental Media Awards on Oct. 18, at which one bidder will win the Toyota Fuel Cell Vehicle (FCV). Toyota is the first major auto manufacturer to give away a fuel cell vehicle to an individual owner.... more

Hope STEMS, Native American Students Blossom

Hope STEMS, Native American Students Blossom

October 15, 2014
Denver, Colo., Oct. 15, 2014 – A hardscrabble childhood didn’t “harden” Erika Torres-Hernandez, but it did sharpen the Chippewa-Cree tribe member’s resolve to achieve her goals and give back.
 
A recipient of a Toyota Tribal College Scholarship, Torres-Hernandez studies math at a tribal college in Rocky Boy, Mont. Once the 3.7-GPA student earns her four-year degree from a university, she plans to return to the reservation to teach high school.... more

Lexus Announces Recall of Certain LS, GS, and IS Vehicles

Lexus Announces Recall of Certain LS, GS, and IS Vehicles

October 15, 2014
TORRANCE, Calif. (Oct. 15, 2014) – Toyota Motor Sales, U.S.A., Inc., today announced plans to conduct a voluntary safety recall of approximately 423,000  Lexus vehicles including 2007 through 2010 Model Year LS; 2006 through 2011 Model Year GS; 2006 through 2011 Model Year IS;  2010 Model Year IS C; and 2008 through 2010 Model Year IS-F vehicles.... more

Toyota is Global Hybrid Leader with Sales of 7 Million

Toyota is Global Hybrid Leader with Sales of 7 Million

October 14, 2014
TORRANCE, Calif. (Oct. 13, 2014) – Toyota Motor Corporation announced today global hybrid sales surpassed the 7 million unit mark in September. Toyota achieved this latest million-unit hybrid milestone at the record pace of nine months.... more

Toyota Reveals 2015 Camry Race Car

Toyota Reveals 2015 Camry Race Car

October 11, 2014
CONCORD, N.C(Oct. 11, 2014) -- Toyota Motor Sales, U.S.A., Inc. (TMS) and TRD, U.S.A. (Toyota Racing Development) today introduced the new 2015 Toyota Camry race car that will compete in NASCAR Sprint Cup Series (NSCS) competition beginning next season. ... more

Toyota Celebra a su Familia Hispana

Toyota Celebra a su Familia Hispana

October 10, 2014
TORRANCE, Calif. (10 de octubre de 2014) - Las familias se mantienen unidas y las familias latinas han seguido eligiendo a Toyota como parte de la suya. Para celebrar este lazo y recompensar a los clientes leales, Toyota lanzó la campaña de gratitud "More Than a Car" o "Más Que Un Auto", un programa que rinde tributo al rol de los vehículos en las vidas cotidianas de los clientes hispanos de Toyota.... more

Toyota Celebrates Its Hispanic Familia

Toyota Celebrates Its Hispanic Familia

October 10, 2014
TORRANCE, CALIF. (Oct. 10, 2014) – Family sticks together, and Latinos have consistently chosen Toyota to be part of their family. To celebrate this bond and give back to loyal customers, Toyota launched the “More Than a Car” or “Más Que Un Auto” gratitude campaign, a program that pays tribute to vehicles’ role in the everyday lives of Toyota’s Hispanic consumers.
 ... more

Toyota Still Most Valuable Auto Brand on Interbrand’s 2014 Best Global Brands Report

Toyota Still Most Valuable Auto Brand on Interbrand’s 2014 Best Global Brands Report

October 09, 2014
TORRANCE, Calif. Oct. 9, 2014 – Playful campaigns, commitment to women leaders and its zero-emission “Car of the Future” Fuel Cell Vehicle are just a few of the reasons Interbrand ranked Toyota the 8th most valuable global brand in its annual report.  Up from No. 10 in 2013, Toyota’s brand value increased by 20 percent to $42.4 billion, the highest Toyota has achieved. Toyota again ranked as the most valuable automotive brand.... more

How the West Was Won: Toyota Offers Chance to Be a Fuel Cell Pioneer

How the West Was Won: Toyota Offers Chance to Be a Fuel Cell Pioneer

October 08, 2014
TORRANCE, Calif., Oct. 8, 2014 – It’s hard to be a trendsetter in places like Los Angeles or San Francisco, but one lucky Californian will blaze that trail when they park a new Toyota Fuel Cell Vehicle (FCV) in their garage.... more

Toyota Volunteers Lend 200 Hands for Public Lands Day

Toyota Volunteers Lend 200 Hands for Public Lands Day

October 07, 2014
GEORGETOWN, Ky. (Oct. 7, 2014) – On Sunday, tree planting and painting were among a long list of completed projects following Toyota’s annual volunteer day at the Kentucky Department of Fish and Wildlife’s Salato Wildlife Education Center. In celebration of National Public Lands Day (NPLD), over 100 people pitched in to complete an estimated one year’s worth of work in about four hours.   ... more

Formula Drift Wins Within Reach for Scion Racing

Formula Drift Wins Within Reach for Scion Racing

October 07, 2014
TORRANCE, Calif. (Oct. 7, 2014) – Formula DRIFT victory is close enough to taste. Scion Racing sits in first place going into the series’ final round, competing for its first-ever Formula DRIFT manufacturer’s cup. Leading the team’s success is 2014 Hankook tC driver Fredric Aasbo, currently in second place. If Aasbo wins the driver’s championship, it would lead to Scion Racing’s first Formula DRIFT Cup, as well.... more

Boldness, Branding and B.B. King: Toyota Launches 2015 Camry Campaign

Boldness, Branding and B.B. King: Toyota Launches 2015 Camry Campaign

October 06, 2014
TORRANCE, Calif. (Oct. 6, 2014) – Leaving only its roofline unchanged, the redesigned 2015 Toyota Camry is showing drivers just how bold America’s best-selling car can be. To ensure this bold move leads to another, Toyota is launching a marketing campaign for the new Camry that challenges people from coast to coast to live inspired lives while taking them to places they’ve never been before.... more

Dreaming and Driving: Scion Blends Both in New Brand Campaign

Dreaming and Driving: Scion Blends Both in New Brand Campaign

October 03, 2014
TORRANCE, Calif., (Oct. 3, 2014) – Scion customers are driven to make their dreams come true and that dedication is reflected in Scion’s new, national “For the Driven” brand campaign. The campaign, which launches today at www.scion.com/driven, focuses on the five models in Scion’s line-up and includes a collection of ads and advice-focused vignettes featuring modern business owners.... more

Toyota Partners with Huntsville City to Revitalize John Hunt Park

Toyota Partners with Huntsville City to Revitalize John Hunt Park

October 02, 2014
Huntsville, Ala. (Oct. 2, 2014) – On Saturday Sept. 27, 2014, more than 100 Toyota Alabama volunteers headed to John Hunt Park in support of National Public Lands Day (NPLD).  The participants were part of a coast-to-coast effort of more than 175,000 who came together in all 50 states to donate their time and effort to improving public lands.... more

CHCI Apoya Iniciativa Pro Ambiente con Toyota Durante el Mes de la Herencia Hispana

CHCI Apoya Iniciativa Pro Ambiente con Toyota Durante el Mes de la Herencia Hispana

October 02, 2014
Washington D.C. (2 de octubre de 2014) - El Toyota Highlander híbrido 2014 será el vehículo oficial del Instituto del Caucus Hispano del Congreso (CHCI, por sus siglas en inglés), el cual le da la bienvenida a Toyota una vez más como auspiciador. En conmemoración del mes de la Herencia Hispana, la conferencia de CHCI sobre política pública tiene como tema principal “Construyendo Nuestro Futuro, Juntos”. Este título refleja el creciente poder de la comunidad latina y su impacto en el éxito y el progreso de América, incluyendo la protección del ambiente. Con la meta de concienciar sobre la importancia de reducir las emisiones de carbono, Toyota está presentando un Highlander híbrido a Esther Aguilera, presidenta y CEO de CHCI, para que la organización lo utilice para llevar a cabo su misión y compromiso con la comunidad latina.... more

CHCI Goes Green with Toyota During Hispanic Heritage Month

CHCI Goes Green with Toyota During Hispanic Heritage Month

October 02, 2014
Washington D.C. (Oct. 2, 2014) – The 2014 Toyota Highlander Hybrid will serve as the official vehicle of the Congressional Hispanic Caucus Institute (CHCI) as it welcomes Toyota once again as a sponsor. Commemorating Hispanic Heritage Month, CHCI’s Public Policy Conference is themed “Building Our Future, Together” to reflect the growing strength of the Latino community and its impact on the success of America, including the environment. With the goal of raising awareness of the importance of reducing carbon emissions, Toyota is presenting a Highlander Hybrid to CHCI President and CEO Esther Aguilera for the organization to use to carry out its mission.... more

2015 Scion FR-S Advances the Look and Feel of Driving

2015 Scion FR-S Advances the Look and Feel of Driving

October 01, 2014
Already a favorite of car enthusiasts, the Scion FR-S enters a new model year more balanced and better than ever. With enhanced tuning and an upgraded appearance to match, the 2015 FR-S builds on its reputation for excellent driving dynamics and track-inspired style.... more

September 2014 Sales Conference Notes

September 2014 Sales Conference Notes

October 01, 2014
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Vice President of Sales and Dealer Development Steve Hearne review September 2014 sales.  ... more

Toyota Division is Top Retail Brand for Ninth Straight Month

Toyota Division is Top Retail Brand for Ninth Straight Month

October 01, 2014
TORRANCE, Calif. (October 1, 2014) – Toyota, Scion and Lexus today reported total September 2014 sales results of 167,279 units, an increase of 1.7 percent over September 2013 on a raw-volume basis unadjusted for 24 selling days this period versus 23 last year.... more

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